Bhopal, October 9, 2017 (Abdul Ahad Farhan): Willpower of Priti Siloriya of Jabalpur made her to establish flour mill in the city. Her life partner Jitendra has extended full cooperation in this activity. Capital was arranged by the Mukhya Mantri Yuva Udhyami Yojana. Priti, a diploma holder in Food Technology from Jabalpur after her marriage started working as a Quality Chemist in Coca Cola Company at Delhi in the year 2009. Her husband also used to work in the firm in Delhi. Priti had a strong will for establishing her own business since long but lack of capital required for the business was hindrance in her venture. During the search at the internet, she came to know about the Mukhya Mantri Yuva Udhyami Yojana which led her dream becoming true. A loan of Rs. 23 lakh was sanctioned for establishment of enterprise from the District Industry Center Jabalpur on May 2016 and the bank provided loan to her in the month of August. Priti says that she and her husband both were under tension at the time of this new venture. Eventually, she began starting on her dream project on November 9. Pritibhoj flour came into existence owing to her patience, courage and indomitable spirit. Her flour mill produces 5 tonne wheat flour daily using advance machinery. Her product due to its superior quality and attractive packaging like international companies has started carving its niche speedily in the market. Priti’s project has just completed only 9 months but pritibhoj product has started climbing ladder of popularity speedily in Jabalpur and its surrounding market.
Her product also got prominent place in the tableau of District Industries Center during the Republic Day Parade at Jabalpur. She further informs that the flour being produced by her mill has established its good image in the market. Today, 10 workers are employed by her in the mill. The Pritibhoj product has its own website and a face book page has also been prepared after its name. All the arrangements related to the flour mill and responsibility to oversee the employees’ works are being handled completely by Priti.